GOIL integrates e-payment into gh-link

GOIL Group Chief Executive Officer, Kwame Osei-Prempeh, says that as part of measures to reduce the use of cash at GOIL service stations, management has integrated its electronic card payment platform to the Ghlink system.

This means that any gh-link electronic cardholder can use the card to purchase fuel at all of the company’s 400 service stations throughout the country.

“In this regard, our digital footprints continue to enhance the image of the company as well as improve customer relationships. GOIL has a well-trained team that engages customers on various social media platforms,” Mr Osei-Prempeh explained.

Speaking at the GOIL’s 52nd Virtual Annual General Meeting, the Group CEO noted that the move is to satisfy their clients, saying “we work for the customers and, therefore, their suggestions and complaints become an important source of knowledge in improving services provided at our retail stations.”

Mr Osei-Prempeh further disclosed that management intensified efforts in making sure standards were raised, while non-compliance was identified and corrected, as well as organise quarterly programmes at its stations in connection with station auditing, having recognized that the face of GOIL is represented by activities that take place at the forecourt.

He also touched on the $35million Bitumen plant at Tema, expected to be completed in September.

RON 95

In his contribution, the Board Chairman of GOIL Company Limited, Mr Kwamena Bartels, said the introduction of a higher grade gasoline product, SUPER XP (RON 95), at all service stations nationwide was a game-changing development.

He explained that consumers do not need to pay for RON95 products at a price higher than that of the normal RON 91 grade fuel sold on the Ghanaian market, thus giving consumers more value for their money.

“The new higher grade SUPER XP (RON 95) significantly boosts the performance of engines, keeping them clean of carbon deposits. Consumers also experience less vibration, less noise, and better fuel economy,” Mr Bartels said.

According to him, the COVID-19 pandemic significantly reduced demand for fuel during the second quarter of the year, which in turn led to a fall of approximately 3.2 per cent in volume of sales during the year, compared to the previous year.

“As expected, the impact of the COVID-19 resulted in a decline in revenue. The reason for the fall was low volume of sales and increased operating expenses,” he said.

He said despite the falling demand, the company was able to handle both operational and financial activities, bringing into balance credit from suppliers, cash flow, and stock movements.

“We continued to expand our business by gaining the custom of two mining companies. For the first time in the history of GOIL, the company managed to break the monopoly enjoyed by our competitors in the mining sector,” Mr Bartels noted.